Press relations agency for industry

Transformer son image sans renier son ADN industriel est un exercice exigeant. Dans le cadre de la refonte de notre site web, et plus largement de l'évolution de notre communication de marque, nous avons eu le plaisir de travailler avec MiTi, partenaire engagé et particulièrement pertinent dans sa compréhension des enjeux industriels. Merci pour cet accompagnement de grande qualité, et pour avoir contribué à mettre en lumière ce qui fait la singularité et la force de notre entreprise.

When we contacted Émilie, we were looking for a trusted partner to promote the ambitions of our construction group, LesBienCâblés, and establish it in a demanding industrial landscape. With Miti, we found much more: a team of experts, each specialized in their field, available, attentive, capable of offering high value-added content, and ready to respond at key moments. Their perfect knowledge of the industrial sector and its codes, their ability to challenge us and to adjust their support to the vagaries of the market make them solid and relevant allies. A fluid, demanding, constructive collaboration – just the way we like it!

MITI has been assisting us with the creation of value-added content—articles, white papers, etc.—for several years now. Thanks to their industry expertise, they understand our challenges and targets immediately, and the deliverables meet our expectations. In addition to a responsive and dedicated team, they provide unfailing support on our cutting-edge topics!

Miti supports us with the communication strategy for the Lyon and Mont-Blanc Regional Accelerators. They understand industry codes and know how to communicate effectively with both industrial leaders and innovation ecosystems. They are agile, responsive, and know how to produce clear and useful content without wasting time. Thanks to their support in press relations, we have achieved coverage in national daily newspapers, specialized industry media, and the regional press. A true partner, efficient and attentive.

At Fronius, we are first and foremost industrialists, experts in welding and its technical challenges. Communication is not our core business, which is precisely why our collaboration with MITI is so valuable. They fully understand the specificities of our industrial sector and the strategic challenges it faces, both in terms of substance and form. Thanks to their support, we have been able to structure our communication strategy, refine our messaging, and promote our expertise in a clear, consistent, and impactful way. MITI acts as a bridge between our technical world and that of communication, making our expertise accessible without ever distorting it. Their network, their sense of content, and their keen understanding of our objectives make them a trusted, committed, and relevant partner.

PRONOMIC worked with MITI on the content for our LinkedIn page. What particularly impressed us was their ability to understand our specific challenges and offer us tailored, effective, and concrete solutions. Their support was always responsive, professional, and personable, which made our collaboration enjoyable and fruitful. Working with MITI means having a partner who listens, innovates, and adapts to meet the specific needs of our business.

Working with MITI allowed us to really make an impact with the launch of our new range of saws, both internally and with our target market. They came up with a multi-channel online and offline action plan that generated a lot of buzz, particularly on social media and in the press. The added bonus: their ability to act on sometimes very short deadlines and to position themselves almost as a full member of the team!

When considering the launch of a new offering, we decided to seek the support of marketing and industry professionals. Many companies are tempted to do everything in-house, but to gain a clear view of their market, opportunities, strengths/weaknesses, etc., it is essential to take a step back. This is what MITI enabled us to do with a highly field-oriented marketing study. The analysis and recommendations that resulted from it proved to be extremely valuable!

What I appreciated about MITI was their strategic yet pragmatic approach. We adapted our beautiful website to make it more useful and business-oriented.

Naldeo, whose motto is "Technical excellence at the service of the climate," supports manufacturers and local authorities on all issues related to climate transition. MITI has helped us raise the profile of the environmentally friendly solutions devised by our engineers, experts, and consultants. As an added bonus, MITI shares our values and our commitment to sustainable industry, as well as agile and entrepreneurial working methods!

We have enjoyed an excellent working relationship with Miti, who have handled our press relations in France and closely monitored publications relating to our Henkel industrial adhesives. Their work is fast, accurate, and always proactive. The team offers innovative ideas and is always ready to listen. A truly trusted partner in our communications.

I don't have a background in marketing, and Finetech did the bare minimum in this area. Namely, a well-designed website, trade shows, and sporadic communication on LinkedIn. MiTi listens. Their support is proactive, in the sense that they suggest tools and communication methods. They are also responsive to my comments. So I have learned a lot from working with MiTi, and I continue to learn.

We have received a lot of positive feedback about our new website. We are regularly contacted by prospects, potential partners, and job applicants via the contact form on our site. This is a sign that the site is convincing, both in terms of its content and its design. The Miti team was able to offer us a design that met our expectations and assist us in writing the various pages of the site.

We are a consulting firm specializing in industry. We needed to revamp our website and work with an agency that REALLY understood our projects. We found MITI to be the ideal partner, both in terms of the design of our website and the wording of our offers and the narrative of our history. Working with MITI means finding solutions to better communicate our projects. It also means finding a partner who will do everything possible to bring our ideas to life while staying within our budget. MITI is also a company committed to the industry—a nod to Emilie 😉 It's a pleasure to collaborate with those who share our values!

Our old website, which focused too much on our products, struggled to connect with our customers. Thanks to MiTi, we have undergone a major transformation, highlighting concrete use cases for our solutions. This redesign was an opportunity to modernize our image while preserving our DNA, and to give our website's technical performance a facelift. We are delighted with the result: a website that finally serves our business!

Our old website no longer reflected our expertise and positioning. With MITI, we now have a clear, impactful showcase designed to generate leads and support our growth. Their support has been seamless, highly pragmatic, and business-oriented. A professional, responsive, and committed team that transforms a web project into a real growth driver.