March 1, 2022
🚨 It's time for change... B2B purchasing processes are going digital, and it's becoming essential for your SME.
February 24, 2022
In this series of publications, we want to highlight the voices of industry players from all walks of life.
January 17, 2022
You probably know that communication is necessary, even in the industrial world. You may even have already
January 11, 2022
In this series of publications, we want to highlight the voices of industry players from all walks of life.
December 7, 2021
In this series of publications, we want to highlight the voices of industry players from all walks of life.
November 23, 2021
Just as strategic as sales, and even more so in certain sectors of the industry that are struggling to recruit,
November 11, 2021
In this series of publications, we want to highlight the voices of industry players from all walks of life.
October 28, 2021
You find it hard to believe that marketing can make a difference and improve your bottom line.
October 15, 2021
A recap of Friday's LinkedIn posts Industrial companies account for 70.2% of private R&D spending in
September 29, 2021
One of the first things to address when discussing industrial marketing is expertise! That
September 9, 2021
On September 2, Bpifrance published a new survey, the result of 13 interviews with executives from
September 7, 2021
Watch the replay of the webinar held in partnership with Pingflow last June on the topic of
August 30, 2021
In... what?! Yes, the term may sound a bit jargon-y... Nevertheless, inbound marketing strategies are particularly effective.
July 29, 2021
What is industrial marketing? First of all, it is very closely associated with B2B (business-to-business) marketing.
July 5, 2021
Statistic No. 1 “In 2019, for 33% of manufacturers, the best lead generation technique was














